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Employer Branding Strategies in Struggling Companies (MBA HR)

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MBA Project ID: 670
MBA Project Name: Employer Branding Strategies in Struggling Companies (MBA HR)
MBA Category: MBA HR
Project Abstract:
 
To be a winning brand in the struggle for talent, an employment brand must excel in all of these areas. An employment brand should ideally be credible, compelling, and emotionally connects with the company's current employees and ideal recruits. It should also uniquely differentiate the company from others, as well as authenticate and align with the values and culture of current and potential employees. A successful job brand starts with a believable, appealing promise that connects with the candidate. The main objective of the study is to investigate the special problems that struggling businesses face when it comes to employer branding.
Project Report: 65 Pages
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