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A project report on Apollo tyres brand image. (MBA Marketing)

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MBA Project ID: 244
MBA Project Name: A project report on Apollo tyres brand image. (MBA Marketing)
MBA Category: MBA Marketing
Project Abstract:
 
The study centered to take strategic decisions in support of APOLLO TYRES in the field of marketing. The main scope of this study is to ascertain various methods to increase the sales volume of the concern. The method includes regular product information to the buyers, creating a brand position in the market and taking measures to make the brand remain in its position. One of the important aspects of this study is also to increase the market segment for the products.
Project Report: 62 Pages
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