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Websites and Portals - leverage in Marketing effectiveness : A Case study (MBA Marketing)

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MBA Project ID: 503
MBA Project Name: Websites and Portals - leverage in Marketing effectiveness : A Case study (MBA Marketing)
MBA Category: MBA Marketing
Project Abstract:
Today, most people are doing business online with the help of the Internet to sell products and services. In order to present or view products to customers, a web site is needed. However, a web site allows the business to be open 24 hours a day, seven days a week. We all know that with advancement of technology, many people are using the Internet at any time for searching information on anything (products or services) they want. Having a web site gives the great deal of flexibility and increases market options. A well-designed website with easy navigations, quickly accessible details, and with the right content of business maximizes and highlights your organization’s competitive businesses and greatly increases customer confidence and converts visitors into customers. However, any decision that a business makes should be geared to driving the business further to its goals. In order to promote their company to public and its potential customers, the first thing the business owners do is they invest in a solid web site.
Project Report: 70 Pages
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