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Analysis of sales promotion and advertising strategies


Download Find year MBA project report for Marketing Management. Ready to submit project report as per university guide line. Click bellow download link to free download project report and project proposal. Free download MBA project report proposal, synopsis, project report. MBA Project Report, BBA project Report, MBA Project report for Marketing Management, Human Resource Management, Financial Management, Production /Operations Management, International Business Management, Insurance Management, Retail Management, Supply Chain Management. MBA Project ideas, project titles, project topics. SMU, IGNOU


Analysis of sales promotion and advertising strategies (Marketing Management)

Introduction

Sales promotions are action-focused marketing events whose purpose is to have a direct impact on the behavior of the firm’s customers. There are three major types of sales promotions: consumer promotions, retailer promotions, and trade promotions. Throughout the world, sales promotions offered to consumers are an integral part of the marketing mix for many consumer products. Increasing importance of sales promotions as a percentage of the total advertising and promotional budget and increasing at a rate of 12 percent per year over the last 10 years


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This MBA project can be used for following universities

  • Sikkim Manipal University, SMU - Gangtok, Sikkim
  • ICFAI University - Tripura
  • IGNOU- New Delhi, Delhi Symbiosis Centre for Distance Learning,
  • SCDL - Pune, Maharashtra Welingkar - Mumbai, Maharashtra
  • Annamalai University - Annamalainagar, Tamil Nadu
  • Osmania University- Hyderabad, Aandhra Pradesh Anna University Chennai - Tamil Nadu
  • Yashwantrao Chawan Maharashtra Open University, YCMOU - Nasik, Maharashtra
  • University of Mumbai - Mumbai, Maharashtra
  • Dr. B.R.Ambedkar Open University - Hyderabad, Aandhra Pradesh
  • Maulana Azad National Urdu University - Hyderabad, Aandhra Pradesh
  • Netaji Subhas Open University - Kolkata, West Bengal
  • Delhi University - New Delhi, Delhi
  • Shivaji University - Kolhapur, Maharashtra
  • Maharishi Dayanand University - Rohtak, Haryana
  • Andhra University - Visakhapatnam, Aandhra Pradesh
  • Dr. Babasaheb Ambedkar Open University - Ahmedabad, Gujarat
  • SNDT – Women’s University - Mumbai, Maharashtra
  • Alagappa University - Karaikudi, Tamil Nadu M.P.
  • Bhoj(Open) University - Bhopal, Madhya Pradesh



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