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Study on Advertisements and sales promotional activities (MBA Retail)
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| MBA Project ID: |
293 |
| MBA Project Name: |
Study on Advertisements and sales promotional activities (MBA Retail) |
| MBA Category: |
MBA Retail |
Project Abstract:
|
Advertising positions a product or service against that of competitors to convey a brand message to consumers and to enhance its value in the consumer's eyes. A television commercial for a brand new automobile emphasizing the car's new features and styling is an example of advertising. Sales promotions include a variety of strategies designed to offer purchasers an extra incentive to buy, usually in the short-term. Examples of sales promotions include cents-off coupons, two-for-the-price-of-one sales and double coupons at the grocery store, all for a limited period of time. |
| Project Report: |
60 Pages |
| |
Click here to get complete project abstract, synopsis,
project report
|
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