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MBA Travel And Tourism

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The role of a Tour Operator (MBA Travel And Tourism)



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MBA Project ID: 550
MBA Project Name: The role of a Tour Operator (MBA Travel And Tourism)
MBA Category: MBA Travel And Tourism
Project Abstract:
 
A tour operator typically combines tour and travel components to create a package holiday. They advertise and produce brochures to promote their products, holidays and itineraries. It is difficult to identify an individual tour operator with a single category of operations. They act as retail agents, wholesalers, tour operators, specialty channels. Thus the scope of modern travel agency activities is difficult to limit and confine to one unit of classification. Package tour is an established business model for travel agents and tour operators to make profits. Package tour is conducted for independent and group travellers. These services are assembled in a special discounted rate to make the price of the tour more flexible and negotiable. Tour wholesalers or operators do lots of homework to study the amount of mark-up to be added on the actual cost of package tour. The components of package tour include airfare, room, sightseeing, guide, transfer, etc. Packages are customized as per the demand of customers. It varies from company to company, country to country, market to market and destination to destination as various factors interplay in this business. Tour operators are one of the important stake holders of tourism industry. Tour operators are providing tourism services to tourists and also it can be stated that, tour operators act as middle men between tourism industry and tourists.
Project Report: 70 Pages
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