P2Pprogrammer 2 programmer

Home >MBA Project > MBA Project Topic > Marketing

MBA Marketing

Free MBA Project Topics, Ideas. Download MBA Project Proposal, Abstract, Synopsis, Project Report for Final Year MBA Student. HR, Marketing, Finance, Operations, Others. Latest MBA Project Topics for Final Year MBA, BBA Student for Welingkar, SMU, IGNOU. Get project abstract for Importance of Consumer Buying Behaviour (MBA Marketing)

Importance of Consumer Buying Behaviour (MBA Marketing)



For complete ready to submit MBA project with all diagrams, charts, analysis, questionnaires, abstract visit www.readymadeproject.com for MBA in Marketing

MBA Project ID: 521
MBA Project Name: Importance of Consumer Buying Behaviour (MBA Marketing)
MBA Category: MBA Marketing
Project Abstract:
 
The study of consumer buying behavior is the study of how individuals make decisions to spend their available resources (time, money, effort) on consumption related items. It includes the study of what they buy why they buy it, when they buy it, where they buy it, how often they buy it, and how often they use it. A consumers decision to buy a product or service is the result of interplay of many forces or stimuli. The starting point is the marketers stimuli in form of product offering through some promotional method, available at some outlets at a price. The marketing stimuli for the product includes locating target markets and segmentation of market as per the customers needs. The marketing and environmental stimuli enter the buyers mind through cultural, social personal and psychological factors. When the marketing and other stimuli come in contact with buyer, his decision process is initiated. A study done to understand the consumer buying behaviour of Mobile handsets in Mumbai City. A descriptive study is undertaken in order to ascertain and be able to describe the characteristics of the variable of interest in a situation.
Project Report: 65 Pages
  Click here to get complete project abstract, synopsis, project report

Go Back to MBA Project Topics    MBA HR   MBA Operations   MBA Systems/IT   MBA International Business   MBA Banking / Finance   MBA Project Management   MBA Supply Chain / Logistic   MBA CRM   MBA General Management   MBA Retail   MBA ISR   MBA Hospital/Healthcare   MBA Travel And Tourism   MBA E Business   MBA Others   MBA Finance   MBA Marketing   



 
Final Year MBA, BBA, PGDBA, PGDM, PGDMHB‎ Project Guide, Help, Assistance, New Project Synopsis, Project Proposal, Project Report, PPT at Rs. 1500/-

 Call +91-9920329254, +91-22-28550428   or  Email info@readymadeproject.com

Visit www.readymadeproject.com

MBA Project in HR, Marketing, Operations, Finance, Banking, Retail, CRM, Project Management, Social Responsibility, Hospitality, Systems/IT, IB, Healthcare, Tourism etc.

MBA Project available at INR Rs. 1500/- or USD $ 30, For details Click Here


Home >MBA Project > MBA Project Topic > Marketing