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Managerial Economics
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Course Name
MBA (Master of Business Administration)
Subject Code MB0026 (Managerial Economics )
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PART - A
PART - B
PART - C
Managerial Economics Syllabus.
Part 1: Demand Analysis
Introduction, What is Managerial Economics?, Demand Analysis, Elasticity of
Demand, Demand forecasting and methods of demand forecasting
Part 2: Market Equilibrium
Introduction, Supply Analysis, Market Equilibrium
Part 3: Production Function
Introduction, Cost concept, Production function
Part 4: Objectives of Firms
Introduction, Profit Maximization Model, Economist Theory of Firm, Cyert and
March’s Behavioural theory, Marris Growth Maximisation Model, Baumol Static and
Dynamic Model, Williamson’s Managerial Discretionary theory
Part 5: Revenue Analysis and Pricing Policies
Introduction, Revenue Analysis, Pricing Policies
Part 6: Market Analysis
Introduction, Market Structures, Industry Analysis
Part 7: Operational Significance of Consumer’s Surplus
Introduction, Meaning of Consumer Surplus, Producer’s Surplus
Part 8: Macro Economics and Business Decisions
Introduction, Basic concepts of Macro Economics, Macro Economic Ratios
Part 9: Consumption and Investment Function
Introduction, Consumption Function, Investment Function
Part 10: Stabilization Policies
Introduction, Monetary Policy, Fiscal and Physical Policy, Physical Policy
Part 11: Business Cycle
Introduction, Business Cycle, Theories of Business Cycle, Inflation Part 12:
Natural Environment and Business, Introduction, Externalities and Environmental
degradation
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