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Planning for Internet Marketing – broad guidelines : A case study
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MBA - Marketing
Project Name : Planning for Internet Marketing – broad guidelines : A case study
Project Description : Internet marketing, or online marketing, refers to advertising and marketing efforts that use the Web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising like radio, television, newspapers and magazines. Internet marketing is the marketing of products and services using the internet as its medium. Internet marketing as a whole is an extremely cost effective way to reach a worldwide population. There are many strategies available for companies that wish to use internet marketing. Some of the more common ways are search engines, traditional media, E-publishing, networking and paid advertising. Going over these different types, both paid and free, will help gain understanding on exactly what is internet marketing.
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Project Name : Planning for Internet Marketing – broad guidelines : A case study
Project Category :
MBA - Marketing
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