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Service Quality and Consumer satisfaction of Maruti Service Centers
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MBA - Marketing
Project Name : Service Quality and Consumer satisfaction of Maruti Service Centers
Project Description : This study aims at finding out whether customers expectations level matched their satisfaction level towards after sales service provided in Paramount Wheels a prominent Maruti service center located at Thane. This study further reveals the effectiveness in Paramount Wheels towards the customer satisfaction.
A structured questionnaire had been designed and survey had been conducted among 200 Maruti car owners through probabilistic systematic sampling technique.
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Project Name : Service Quality and Consumer satisfaction of Maruti Service Centers
Project Category :
MBA - Marketing
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