Home > Download > SMU
Projects >
MBA - Marketing
A study on customer experience management - CEM in personal loan
Project Category :
MBA - Marketing
Project Name : A study on customer experience management - CEM in personal loan
Project Description : CEM enables organizations to automatically understand what customers know about them. It is customer-driven and increases profitability by positively engaging customers to detail what they think, feel, and experience according to their specific interactions. It captures the ‘voice of the customer’ within the context of their experience and personal circumstance – resulting in better than 80% customer participation rate! CEM collects information directly from customers across all customer touch points – telephone, Web, email, and chat. Information is in context of customer interactions and specific to their experience. CEM rapidly increases profitability and operational efficiency by giving executives, managers, and marketing professionals critical information required to improve profitability – automatically. CEM reports customer experience information at its most granular level – by agent, process, product(s), or customer(s). It gives management (organizations) the ability to influence customer behavior by accurately understanding the drivers of customer experience (what, who, where, and how) and act upon them immediately. CEM encompasses the ability to combine CRM deliverables (customer profiles and segmentation) with actual customer experiences and transactional/productivity information. It delivers unprecedented opportunity, analytics, and decision metrics and quickly provides what CRM originally promised – a measurable return.
Get this project SMU Project Category
Download Sikkim Manipal University, SMU, SMU DE synopsis and projects for
MBA, BBA, M.Sc. (IT), B.Sc. (IT), MCA, BCA. Download or order this synopsis, project report and PPT from readymadeproject.com
Free MBA Project Topics, Ideas. Download MBA Project Proposal, Abstract, Synopsis,
Project Report for Final Year MBA Student. HR, Marketing, Finance, Operations, Others.
Latest MBA Project Topics for Final Year MBA, MCA Student SMU.
Latest MBA, MCA, BBA, BCA, MSC IT, BSC IT project list. Get Latest Project topic, Project Ideas, Propsal, Synopsis, Report and PPT
Free Download Final Year MBA Project Report, Proposal, Abstract, Ideas, Synopsis
by www.readymadeproject.com
For complete ready to submit MBA project with all diagrams, charts, analysis, questionnaires,
abstract visit www.readymadeproject.com
Get Latest Welingkar Projects as per guideline call +91-9920329254
Project Name : A study on customer experience management - CEM in personal loan
Project Category :
MBA - Marketing
Get this project
SMU Project Category
SMUDE 4th Sem
MBA, MCA, BBA, BCA, Msc IT, Bsc IT, Synopsis, Project Report, Power Point Presenation (PPT)
Call +91-9920329254 / +91-22-28550428
or Email
info@readymadeproject.com
Visit www.readymadeproject.com
SMU MBA Project in HR, Marketing, Operations, Finance,
Banking, Supply Chain Management, Retail, International Business, IT, etc
Projects available as per SMU Guidelines
Click Here
|
Get Latest SMUDE - Sikkim Manipal University Projects as per guideline call
+91-9920329254
Go Back to
SMU Project Topics
Home >
Download >
SMU
Projects >
MBA - Marketing